An exciting new addition to the BND Team
Brand New Day appoints new Creative Director!
Asia’s top Marketing Magazine features Brand New Day Asia
Making headlines with MEGA brand refresh!
Bigger and Better with a Brand New Team Member
Khun Natta joins Brand New Day Asia!
Brand New Day helps better the lives of Vietnam’s street kids
Brand New Day Asia sponsors KOTO!
Brand New Day creates Thailand Nestle’s 120th Anniversary Logo
Happy 120th anniversary to Nestle Thailand!
Mitr Phol
A Sweet Renewal
Brand New Day created an appealing visual identity system that allowed the brand to communicate its strong personality.
MEGA We care
A Mega Refresh
Brand New Day refreshed the corporate identity and created a visual system for MEGA We care.
Abode
Crafting homes
We created a new name and an identity that reflected it’s uniquely designed, individually crafted, high quality artisan furniture.
Brand New Day is back at work in 2012
It’s a new year at Brand New Day!
Preeti joins the BND team
Preeti joins the BND leadership team from Keen/Quo Global as Brand Strategy Consultant.
Boardroom
International evolution
Boardroom had aspirations to go regional, and needed an international identity to match. Brand New Day answered the call.
Benmore Whisky
Creating parallels
Brand New Day produced a visual element that added another dimension to its Benmore identity.
Hosted on the Patio
Hosting success
Brand New Day directed the design of Hosted’s flagship space & identity and helped create a core concept across multiple venues.
APB: Nam Khong
Creating bonds
By focusing on a love of the land and collective bonding, both important concepts in Lao culture, we developed a brand positioning and identity based around the Mekong and its importance to the local peoples.
BJC: Promise
A Promise delivered
We created the range ‘Promise’, embracing the elements of nature, but using ‘Earth Substance’ as the strategy to drive the pack design.
Diageo: Smirnoff
A Songkran opportunity
Brand New Day made a splash with a festival pack that was a bottle holder but also a dry bag for the wettest event of the year.
Stellar Artists
A model for success
Brand New Day evolved the original identity into one that reflected Stellar Artists’ positioning as Thailand’s leading artist management agency.
Thai Airways
Guiding the senses
Brand guidelines that utilised symbols of the brand itself – a Thai Airways flight ticket and wallet, holding a condensed and easy to digest format of the guidelines, for use in general communications.
S&P Restaurants
Modernising brands
Brand New Day brought a renowned and well-loved brand into the modern ages.
Sara Lee: Moccona
Framing a big idea
Brand New Day unearthed a big idea around a key research insight -lifestyle appeal- and took it to new heights in design.
Osotspa: M150
Energising the USA
Brand New Day re-energised the US energy drinks market by giving M150 a new brand identity in time for its launch in the US.
Care Angel Soft
Fresh faced angels
A clever literal representation of the name strengthened the brand’s identity and connected it with its teenage consumer.
Tesco Lotus
Re-igniting a retail giant
Brand New Day created a new brand identity for Tesco Lotus, successfully positioning them as the biggest retailer in Thailand today.
Applax
Redefining precision
We created an identity that echoed what was at the core of Applax’s new Brand Story™… solid precision.