Nesvita Cereal Drink

Nestle Nesvita Drink Featured

Nesvita Cereal Drink Start the day right Background Nesvita has long been a favourite cereal beverage for women in Thailand, with its branding and benefits targeting working women in need of a healthy, delicious and convenient source of nutrition during a busy working lifestyle. Made with real cereal and available in both a milk-based and…

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Nestle Ice Cream – Extreme Vanilla Strawberry

Nestle Extreme Vanilla Strawberry Cone

Nestle Ice Cream – Extreme Vanilla Strawberry Cone An irresistible ice cream cone treat Background Nestle’s Extreme range of ice-creams is a modern and premium offering created from the best ingredients to provide consumers with a multi-sensorial taste experience. The range aims to provide teens and adults with a combination of well-rounded smooth ice-creams and…

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Nestle Ice Cream – Extreme Brownies

Nestle Ice Cream Chocolate Brownie Brand Packaging

Nestle Ice Cream – Extreme Brownies A multi-sensorial indulgent treat Background Nestle’s Extreme range of ice-creams is a modern and premium offering created from the best ingredients to provide consumers with a multi-sensorial taste experience. The range aims to provide teens and adults with a combination of well-rounded smooth ice-creams and inclusions for their next…

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Nestle Ice Cream – Extreme Orange

Nestle Ice Cream Orange Brand Packaging

Nestle Ice Cream – Extreme Nama Orange A multi-sensorial indulgent treat Background Nestle’s Extreme range of ice-creams is a modern and premium offering created from the best ingredients to provide consumers with a multi-sensorial taste experience. The range aims to provide teens and adults with a combination of well-rounded smooth ice-creams and inclusions for their…

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Nescafe

Nescafe Americano Coffee Design Featured

Nescafe Creating the perfect blend Background Nescafe is undoubtedly one of the largest coffee brands around the world. Their instant coffee is one of its most popular products to date, particularly so in the Asia Pacific market; of which is has a 35% market share. As consumer behavior evolves and the competition on supermarket shelves…

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Lactasoy

Lactasoy Soy Milk Packaging featured

Lactasoy Refreshing a trusted favourite Background For over 37 years, Lactasoy has been one of, if not the most, recognisable UHT soy milk brands in Thailand. Now exporting to more than 45 countries worldwide, the brand is well-known far beyond Thai borders and claims a majority share of the Thai soy milk market. Among Thai…

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Nestle Ice Cream – La Frutta

Nestle La Frutta Ice Cream Featured

Nestle Ice Cream – La Frutta A refreshing guilt free treat Background Nestle is a top-of-mind brand when it comes to ice-creams, especially in the tropical climate of Thailand where a refreshing treat is always welcome. While ever popular in the freezers of convenience stores around the country, Nestle sought to cater to a growing…

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Boncafe

Craze Cafe Coffee Brand Packaging

Boncafe Gourmet coffee Background Craze Café entered the Thai market in March 2018 at the Thai Coffee Fest. As coffee becomes ever more popular in Thailand – with consumers becoming more and more interested in the taste, aromas and origins of the coffee beans they enjoy – it provided the perfect opportunity for Craze Café…

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Chia Tai

Chia Tai Branding Featured

Chia Tai Growing Better, Together Background Established in 1920, Chia Tai was the first local producer of agricultural products, including seeds, fertilizer and chemicals. Much of Chia Tai’s reputation is based on their pioneering spirit, travelling far and wide across Thailand to meet and provide farmers with agricultural products in order to help them thrive.Chia…

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Avitez

Avitez Water Bottle Packaging Featured

Avitez Water for the world Background A small entrepreneurial business approached Brand New Day with a big idea – to produce mineral water, in plastic bottles that were made 100% from plants and were 100% recyclable and biodegradable. As this was the first-ever venture for this business, the product needed a full brand analysis programme,…

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